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More than Half of QSR Gift Card Users Visit QSRs More Often Because of a Gift Card

Posted on August 1, 2008 by admin

First Data Corportaion First Data Competitive Intelligence, in conjunction with Market Strategies International, conducted the QSR Prepaid/Gift Card Study with over 4,000 U.S. consumers in August 2008. Brief Findings: 51% of QSR gift card self-purchasers and receivers indicate they visit … Continue reading →

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