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View Details Releases New Video on Credit Card Processing Equipment

Sarasota, FL – April 11, 2011, a leading provider of merchant account services, is pleased to announce they have released a new article on their site titled “Credit Card Processing Equipment Critical for Pleasing Customers, Maximizing Bottom Line Profits.” The article focuses on the many benefits of credit card processing and the reasons why it’s essential that merchants of all size have a credit card machine.

“At we have a full-disclosure pricing policy designed to eliminate all hidden fees and hidden mark ups in order to reduce credit card processing expenses and maximize a merchant’s profitability.  We help merchants make the most of their electronic payments and represent their best interests, both now and well into the future,” said Gino Kauzlarich co-founder and owner of “This policy expands to merchants who aren’t even part of the family. We released this article to help merchants who may not be aware of their credit card processing options, and how greatly these options can impact their business’ bottom line profits.”

Credit and debit card transactions are rapidly growing in today’s marketplace, with nearly one-third of all consumer purchases in the United States made with some sort of payment card – and each of these transactions requires a merchant account. 

“Whether you have a small business, large business, online store or corner market, if you aren’t accepting credit cards you aren’t maximizing your profits,” said Kauzlarich. “With so many consumers now preferring the convenience of credit and debit cards, the fiscal advantages of having a merchant account to process payments are outstanding. Any merchant that would like to make more money should read this article.”

According to a recent consumer study by Dunn and Bradstreet, customers making a purchase with a credit card spent 12-18% more on average than they would spend using cash. In addition, customers are more likely to patronize establishments that accept credit cards over those that only accept cash.

For more information on credit card processing merchant account services from, call toll-free 888-288-3816, or visit

About specializes in merchant profitability.  Their innovative method of offering credit card merchant services and solutions through a consultative team approach designed to increase merchants’ bottom line profits ensures their merchant members always receive optimal rates when accepting electronic payments while also increasing total sales, accelerating cash flow and improving efficiency.